guymcconnellDec 13, 20221 min5 ways to build strong relationships with your customersBuilding a long-term relationship with customers is an important part of running a successful business. Here are 5 ways to help you do...
guymcconnellNov 1, 20223 min3 ways to understand your audience betterWhen Growth Planning for a client, we use a process which carries the mnemonic AUDIO. You can find out more about it here. The second...
guymcconnellAug 11, 20223 minAchieving growth in a recession - 5 reasons to continue marketingAccording to the major financial analysts we’re about to descend into another recession - driven by the cost-of-living crisis. Having...
guymcconnellJun 22, 20223 minThe important role of ‘cut-through’ in generating growthI was chatting to the CEO of a fast-growing e-commerce company the other day. We got on to the topic of customer retention and...